What do we do?
We offer an individual approach
The potential of social media is huge. We take into account their diversity, as we analyze social media in terms of matching the brand and its target group. We use effective tools, but we are open to unconventional solutions and testing their effectiveness.
We focus on effects
We define and deliver key performance indicators. We help brands define metrics that matter to them. We do not get fooled by "big numbers" if we do not see their real value.
We care about the brand-customer relationship
We act reactively and effectively respond to user reports. We are also proactive and look for opportunities to improve brand-consumer relations. Personalized communication and a positive user experience are important to us. We manage crisis situations: we prevent negative discussion from spreading and indicate solutions beneficial for the brand.
We base our operations on experience, and we focus on development
We have been developing our social media department since 2015. Our portfolio consists mainly of FMCG brands (cosmetics, food, alcohol), but we also support companies from the financial and telecommunications sectors. We share our know-how inside the agency and with clients; everyone involved in our social media projects participates in regular trainings and has guaranteed access to knowledge, inspiration, and current information.
Strategy
We like to know where we are heading, that is why every action is based on a predetermined scenario.
Advertising Campaigns
Campaigns on Facebook, Instagram, and Twitter are our specialty, but we are also familiar with advertising systems on LinkedIn, YouTube, TikTok, Pinterest and Snapchat. We are able to predict promotion costs and allocate the budget between the channels where the brand’s presence will bring the greatest benefits.
On-going communication
Currently, we conduct regular on-going activities for over a dozen clients. The frequency of communication always results from the strategy and current needs.
Influencer marketing
Cooperation with influencers is our everyday life. We plan, supervise, and evaluate these projects.
Analytics
We measure, analyze, and evaluate the activities of brands in social media, thanks to which we gather know-how, draw conclusions, and optimize further activities. Additionally, we monitor competition and create social listening reports.
Community Management
We recognize that communication with the community is a very responsible task, and it is a crucial pillar of our activities. Our team of moderators is at our clients’ disposal, and they provide daily, evening and weekend moderation.
What are we good at?
Sephora – full service
Hundreds of designed contents every month? Nothing is impossible for us. This is how we take care of Sephora's presence on Facebook and Instagram. Our tasks do not end here. We also plan media buying in order to effectively reach the set goals. We manage the relationship with the community, and we are at the post all week, from morning to evening - ready to answer any question or request from users. We organize competitions and appreciate the community's commitment. We work with influencers well suited to Sephora and its products. We prepare dedicated reports, thoroughly analyze the metrics, as well as the activities of the competition - the data obtained allows us to strengthen our effectiveness. We combine business with pleasure - we build commitment and reach, while emphasizing the image of the Sephora network as the most inspiring brand that brings together beauty and fashion fans.
E.Wedel Creative Instagram
It is obvious that Instagram users expect a specific quality of content, and posts from brands do not always effectively respond to these needs. Therefore, together with E. Wedel, we decided to entrust the creation of content to imaginative creators, which fits perfectly into the long tradition of cooperation between the brand and artists. Month after month, communication on Instagram was taken over by Instagram creators who conducted thematic cycles in their characteristic style. Food was taken care of by K. Polkowska, autumn hygge was assigned to mag_gypsy, alabasterfox took care of the Holidays, olomanolo_blog took up the subject of parenting, and life.catchers posted about everyday pleasures. Results? Content is now perfectly suited to the platform and naturally exhibits the brand's products.
Safe banking with Citi Handlowy
An exceptional situation requires a quick and adequate response. During the pandemic outbreak, Citi Handlowy immediately responded to the completely new conditions that many clients suddenly had to face. The Citi Specials program, full of attractive offers dedicated to credit card holders, has also been adapted to this situation. Our Golden Crew helped to implement the project. We created key visual based on the brand's characteristic graphic design, we also prepared an awareness campaign on Facebook, called Bank safely with Citi Handlowy, which directed to a dedicated website. The main goal of the campaign was to encourage customers to #stayhome and use solutions that let them take care of everything online. Thanks to the quick response, we did not notice any downtime in communication, and we were able to respond to the new needs of the recipients.
How we do it
We are open to various forms of cooperation and can flexibly adapt to your needs.
You can pick one particular service, use chosen services from our offer, or go through the entire design process with us.
You can pick one particular service, use chosen services from our offer, or go through the entire design process with us.
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